How do you properly share your knowledge with your employees and make sure that the information really sticks? It is a question that many financial institutions struggle with. That’s why KPMG opted for webinars.
Online Seminar facilitates their webinars as an exclusive partner. KPMG broadcasts about 14 training webinars per year. The webinars focus on various activities aimed at KPMG's advisors. The advisors are spread throughout the country at various organizations and all need to be informed about developments, changes in the law, and so on.
KPMG used to organize a lot of physical events, but in the end this is a rather expensive and inefficient way. It remains a big challenge to get all employees in the same room at the same time. In addition, the shared information cannot be communicated with the employees who could not be there. An additional disadvantage is that you never get to speak to all employees at an event. During the webinar, participants can ask questions that will be answered directly during the live broadcast. In addition, by means of the poll functionality the employees are asked to give their opinion several times.
After the webinar, KPMG also uses the survey. This way they can optimize their training content and ensure that the correct information reaches the advisors. Consequently the advisor also has influence on the information that is shared.